Editor’s note: This article was first published in October 2010; the rates it cites, 40 to 90 euros per hour and up to 250 for the best-known trainers in Spain, are from 2010, when the profession was only then consolidating in Spanish-speaking countries.

Having already looked at the business idea and opportunity offered by the personal shopper, this time we turn to the business of personal trainers.

For some people, exercise and diet need to be personalized, because not everyone has the same needs. Some need to lose 5 kilos and others need to gain muscle mass, so a good personal adviser and trainer will help them reach their goal.

The personal trainer originated in the United States as a luxury profession in high demand, and it is now also taking hold in Spanish-speaking countries among all kinds of clients. An hour with a personal trainer costs between 40 and 90 euros, although, depending on reputation, the first cases of personal trainers charging up to 250 euros per hour of training are already appearing in Spain. Naturally, that price includes a personalized diet, company during the workouts and follow-up afterwards.

These people are considered the coaches of health and fitness. As with the previous case, the hardest part of this business idea is getting started and landing your first clients. Some begin by offering their services at gyms, pharmacies and health food shops.

To work in this profession or business, all you need is either a range of courses in dietetics and nutrition, sport and training, or a master’s degree in personal training. It’s a perfectly good business for men and women alike.

The first companies offering combined services of personal shopping, massage salons, alternative therapies (yoga, tai chi…) and personal training were born in the United States, and they have become true health and wellness corporations.

Without a doubt, a good business idea once you’ve made it through the early stretch.

Further reading

Featured image: PTPioneer, CC BY 2.0, via Wikimedia Commons.

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