Editor’s note: This article was first published in February 2019. Its bonus section refers to Valentine’s Day 2019.

Since we have always looked at Valentine’s Day and love from a business point of view, this time we won’t steal the spotlight from love, but, just as in finance and business, it will be a responsible, consistent and coherent kind of love.

Over the time I’ve been making videos, I’ve experimented with all kinds of topics, and since relationships are among the most important areas we must master to control our own destiny, I decided to set out my personal philosophy of romance in three short pieces.

And as you can probably guess, my philosophy is exactly the same as in any other field: don’t do things by halves. Go all in. Give it everything. Commit fully, and if it doesn’t work out, don’t make a drama of it: let go and start again. Full stop.

As a kind of trilogy, these are the three messages that I think carry a high dose of romance, but from a sensible point of view.

3 dedications for Valentine’s Day

1. Words for my future partner

What would you say to the person you are getting to know and giving the chance to build a future with you? The least they deserve is to hear that you have buried every past relationship. You will start from zero with them and won’t hold them responsible for the wrongs other people have done to you.

Above all, you choose this person not because you can’t live without them (in fact, you’ve been living without them for a long time). You are a complete person; you don’t need anyone to complete you. You choose them because you want them to be the person who adds value to your life. In short: I choose you.

2. Cross oceans for the person who won’t cross a puddle for you

It may sound counterintuitive, but the truth is that some people have been hurt and aren’t willing to give themselves with the same intensity as you do. At least not at first. Even so, you are going to give that person a gift.

In this case, you are like a million dollars that you place in their hands. When the time comes, even if some people tell you that you made a fool of yourself by giving yourself to someone who didn’t give themselves with the same intensity, remember that you are still a million dollars: the same million you placed in that person’s hands and took back because they didn’t appreciate it.

Tomorrow you will forget, but that person will remember you every time someone doesn’t give themselves with the intensity you did, every time someone lets them down. This one is dedicated to everyone who is suffering for love.

3. Until the end

And to close “the trilogy”, probably some romantic words that anyone would like to hear. Heartfelt, carefully chosen and sensible.

A bonus for Valentine’s Day 2019

This year I preferred to go for humour (humour, but seriously). Who hasn’t heard a friend say they aren’t happy with their partner, yet they stay with that person anyway?

So, sarcastically, we held an extreme-level coaching session for when your friend is with the wrong person.

Happy Valentine’s Day to you all.

Featured image: Dietmar Rabich, CC BY-SA 4.0, via Wikimedia Commons.

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