Editor’s note: This article was first published in June 2011; its news about Ad Dynamo’s new Spanish office, around 10,000 advertisers worldwide, about 200 publishers in Spain, a 50% revenue share and venture capital funding reflects that time. The company may no longer operate.
I had never heard of this company, even though they have just opened an office in Spain. Ad Dynamo is an advertising system that works just like AdWords/AdSense, and it seems that in the United States they are Google’s biggest competitor and concern, since I’m told they are just as reliable as Google with their advertisers and with payments to publishers.
Next to the giant Google, they are still a small company, with around 10,000 advertisers worldwide. In Spain they already have about 200 publishers running their ads instead of Google AdSense.
They tell me they hadn’t expanded beyond the United States for lack of funding, but they have now secured the money they needed from a venture capital fund to expand worldwide.
It works much like Google’s system: contextual, pay-per-click advertising. Publishers receive 50% of the revenue, and the company boasts of offering the fastest payments on the market.
It’s one more option for monetizing a website, although, if I’m not mistaken, while Infolinks is fully compatible with AdSense, Ad Dynamo probably isn’t, and you’ll have to choose one or the other.
Further reading
Featured image: Si1very, CC BY-SA 2.0, via Flickr.
