persuasion

Guy Kawasaki, arms folded and smiling, talks to a small seated audience at an outdoor evening event
Techniques for the perfect oral presentationEntrepreneurshipStrategy

Techniques for the perfect oral presentation

Rosella C.Rosella C.June 24, 2018
A row of colourful string marionettes, among them a long-nosed man in green and a woman in a headscarf, on a puppet theatre stage
12 tricks to manipulate (or influence) peoplePersonal DevelopmentStrategy

12 tricks to manipulate (or influence) people

Rosella C.Rosella C.March 19, 2017
Federal Bureau of Investigation wanted poster for Victor Lustig with front and profile mugshots, his signature, a row of fingerprints and typed details
The 10 commandments of con artistsBusinessSales & MarketingStrategy

The 10 commandments of con artists

Rosella C.Rosella C.June 28, 2016
Black-and-white studio photo of a woman in a small cart holding a whip, with two men in suits standing at the shafts
What I learned from The Art of Seduction, plus 5 seduction techniquesPersonal DevelopmentStrategy

What I learned from The Art of Seduction, plus 5 seduction techniques

Rosella C.Rosella C.January 22, 2016
Two stacks of wooden puzzle blocks printed with a black-and-white MRI scan of a human head and brain
Neuroselling: 6 neuroscience techniques to sell more in your business (part 2)BusinessPersonal DevelopmentSales & Marketing

Neuroselling: 6 neuroscience techniques to sell more in your business (part 2)

Rosella C.Rosella C.December 10, 2015
Robert Cialdini and Lars Kolind smiling and leaning on large metal letters Z and M against a blue-grey backdrop
8 ways to influence people, according to Robert Cialdini and Dale CarnegiePersonal DevelopmentStrategy

8 ways to influence people, according to Robert Cialdini and Dale Carnegie

Rosella C.Rosella C.November 9, 2015
Painting of an outdoor tavern brawl: a man raising a sword is held back by a woman while onlookers laugh and playing cards lie scattered on the ground
The only way to win any argument, according to neurosciencePersonal DevelopmentStrategy

The only way to win any argument, according to neuroscience

Rosella C.Rosella C.October 14, 2015
Couch draped in a patterned red oriental rug with cushions, beside a green armchair, small sculptures and framed pictures on the wall
An old trick psychiatrists use to win people’s trust also works in businessPersonal DevelopmentSales & MarketingStrategy

An old trick psychiatrists use to win people’s trust also works in business

Rosella C.Rosella C.October 7, 2015
Robert Cialdini smiling in a dark blazer and shirt, hands clasped on a grey block against a pale blue backdrop
3 books that aren’t about sales but every salesperson should readBooksEntrepreneurshipSales & Marketing

3 books that aren’t about sales but every salesperson should read

Rosella C.Rosella C.September 9, 2015
Pale green and yellow veiled chameleon perched on a branch inside a vivarium with cork bark walls
How to influence people with these 4 psychological tricksPersonal DevelopmentStrategy

How to influence people with these 4 psychological tricks

Rosella C.Rosella C.September 8, 2015